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Apalya (“Mobility” in Sanskrit) Technologies Pvt Ltd founded in year 2007 is the leading provider of interactive on-demand Mobile TV experience at affordable prices. Founded by Mr. Vamshi Krishna Reddy and Mr. B. Surya Shive Shankar, the company aims to lead the mobile revolution globally in Media and Entertainment.
MiMobiTV, the TV brand of Apalya Technologies has strategic partnerships with more than 80 Major TV Channels, across genres including Entertainment, Movies, Music, Sports, News, Kids and Devotional. Apalya Technologies had a subscribership base of over 1 million viewers globally before the DLF IPL 3 season commenced in March 2010, post which it was able to more than double the subscriber base to 2 million
Apalya’s MiMobiTV brand provides Mobile TV Platform to stream video content to consumers. Apalya has enhanced the new media value chain by bringing mobile operators, content owners and mobile advertisers together with their services
Apalya has successfully created strategic partnerships with all the major telecom service providers like Airtel, Vodafone, BSNL, MTNL, Aircel, Idea Cellular, Reliance, Tata Indicom and Virgin Mobile for providing mobile TV services on mobile handset.
Apalya offers the following list of channels under defined categories:
Entertainment
NDTV, Star News, Star One, Zoom, Fashion TV, Times Now, India TV, Aaj Tak, NDTV India, NDTV 24X7, Imagine, UTV Bindaas, TV9, ETV2, Indiavision, Jaya TV, Star Vijay, Mobile Jockey TV and Shemaroo.
Movies
Venus Movies (Minimovies), UTV Movies, Hollywood Movies and Bollytheatre.
Music
UTV at play, Music on demand, Devotional, Evergreen Hits, Bollywood Hits, etc.
Sports
WWE, and ESPN Mobile TV.
News
Times Now, India TV, NDTV India, NDTV 24X7, NDTV Profit, Aaj Tak, UTV Bloomberg, , TV9, Manorama news, Indiavision, TV9 Kannada, ETV2, Star Ananda, Star Majha, Headlines Today, India News, Sakshi and India News Haryana.
Kids
Cartoon Network, Pogo, Disney and Mobispecial
Devotional
SVBC, Devotional Songs and Gurbani.
