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NASSCOM's Product Conclave 2010 to focus on Opportunities in Cloud Computing and Lean Start-ups

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New Delhi - This year the event will focus on ways of managing and scaling a product company in an extremely complex environment. Emerging areas like Cloud Computing and new business models will bring practitioners views from a technology, business and implementation perspective into the event.

Some of the key speakers at the Product Conclave will be, Amitabh Srivastava (Microsoft), Mr. M.R Rangaswami (Sand Hill Group LLC), Polly Sumner (salesforce.com), Naeem Zafar (Concordia Ventures), Prof. Vivek Wadhwa, Bharat Goenka (Tally Solutions), Subash Menon (Subex Ltd) and Dr. Sridhar Vembu (Zoho Corp).

The NASSCOM Product Conclave brings the entire software product ecosystem together under one roof to introspect and look ahead at the evolving landscape and the next set of challenges. This year's conclave promises to be a landmark one with a clearly defined agenda for companies of all sizes." Sharad Sharma, Chairman, NASSCOM Product Forum,

The event will also bring practical advice on Lean Startups models and dwell on topics like Product Design and Ideation, Customer Development Process, Solution/Market Fit, Operations, Deliveries, Marketing and insights on how to successfully build a software product business. The event has gained popularity over the past couple of years because of its learning and networking opportunities - it's a hub for connecting with the Indian Software Product Ecosystem.

Last year, the event attracted more than 1,000 delegates from 600 companies across India and abroad. This year among the audience will be entrepreneurs focused on building a software product business out of India as well as an extended ecosystem of C-suite executives, System integrators, Venture Capitalists, and Mentors.

The Software product space in India is expected to reach $12 billion by 2015 underscoring the importance of such an event. There are more than 370 product companies in India (2009), 38 exclusive product incubation centers and in the last three years more than 100 product companies have been established so this year the focus is on how Indian product companies can take leadership in their market by leveraging opportunities created through Cloud computing and following lean startup models.

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