New Delhi - Weston, one of the oldest leading manufacturer and exporter Consumer Electronics and Appliances has launched its next generation series of ZEST brand color televisions powered by world renowned  MOSFET Technology for the first time in the country.

“Metal Oxide Semiconductor Field Affected Transistor (MOSFET) is a technology designed to handle large scale power fluctuation and electrical disturbances. With help MOSFET , a consumer will be able to view  all programmes at times of very low voltage fluctuation. This is suited to India rugged power conditions especially in rural and small cities in the country.” Said Mr Sunil Sethi , Chief Operating Officer (COO), consumer electronics and marketing , Weston.

“It has been our constant Endeavour to provide customers with upgraded technology at regular intervals. The new series has 12 new models includes 14/20 and 21 inches FLatt. These Televisions starting from range of Rs 3,790 will be available besides the strong 3500 dealer network also at Wal-Mart, Reliance, Hariyali and Vishal stores.”Mr Sethi added.

The concept of MOSFET will be communicated through a massive campaign in the following vehicles electronic,Print and Radio.Also the same would be supported by huge BTL activities.